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Evolving brand from Quad/Graphics to Quad to reflect role it now plays with clients as a marketing solutions partner.
February 15, 2019
By: DAVID SAVASTANO
Editor, Ink World Magazine
Quad/Graphics, Inc. announced that it is evolving its brand from Quad/Graphics to Quad to reflect the role it now plays with clients as a marketing solutions partner. As Quad, the company differentiates itself by leveraging its data-driven print expertise as part of a truly integrated marketing solutions platform that helps clients reduce complexity, increase efficiencies and improve marketing spend effectiveness. “Through our Quad 3.0 strategy, we have been transforming our company – and ou...
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